Amazon Full Service
One Pod. One Fee.
Every Function of Your Amazon Business, Run by Operators.
A dedicated three-person Pod, Senior Brand Manager, Catalog Manager, and Advertising Manager, running advertising, content, operations, inventory, and creative as one integrated system. No Brand Manager carries more than nine accounts. Pricing is a percentage of gross monthly volume, so TopRank Partners earns more only when the brand earns more. No markup on advertising spend. No annual contracts: a 90-day initial term, then month-to-month. The work earns its place every thirty days.
You Have Probably Been Through This Before.
The senior team that ran the pitch call disappeared after month two. The account manager who replaced them carries thirty-five other accounts and has been on the platform for eighteen months. The monthly report looks polished. The margin does not. The advertising structure is running campaigns against the brand's own organic rankings, and no one on the account has the bandwidth to notice, let alone fix it.
Or the in-house version: one person handling advertising, content, operations, inventory monitoring, and creative direction, doing all of it competently, none of it with the depth the account requires. The true cost of that single hire, loaded with benefits, tools, and the inevitable supplements for advertising and creative, runs $294,000 to $465,000 annually. And the account still does not have coverage across every function, every day, every SKU.
These are not edge cases. They are the two most common operating realities for brands doing $1M to $15M on Amazon. The marketplace management industry built its standard model on high account loads, layered fees, and annual contracts that protect the provider, not the brand. TopRank Partners built Amazon Full Service to be the structural opposite.
Senior disappears after the pitch
The account manager who replaced them carries
accounts
Account manager barely has platform experience.
1 person handles:
None of it with the depth the account requires.
What the Fee Covers. All of It.
One fee. One number. No charges on advertising spend. No commission on markup on DSP or off-Amazon media. No annual contract. Everything below is inside the single percentage-of-GMV fee.
Advertising Management
Sponsored Products, Sponsored Brands, Sponsored Display, and DSP, built and managed by a dedicated Advertising Manager. Media spend passes through at cost, with no markup.
Off-Amazon Traffic
Google and Meta campaigns driving external traffic to Amazon listings. Media at cost. Brand Referral Bonus credits captured and applied against program cost.
Full Catalog Operations
Listing optimization, A+ Content, Brand Store, SEO, Brand Registry management, and brand protection. Posts, A/B testing, and quarterly content refreshes.
Account & Promotional Operations
Buy Box monitoring and recovery, promotions, deals, coupons, Subscribe & Save optimization, and pricing strategy, run as one operational workstream.
Inventory Monitoring & Forecasting
Velocity tracking, stockout risk alerts, reorder recommendations, and seasonal planning, surfaced through In-Syte before problems reach the catalog.
Reimbursement Recovery
FBA reimbursement audits filed and tracked to resolution. No separate commission, recovered net income flows through the standard percentage.
Case Management & Suspension Defense
Seller Central case filing, escalation, and resolution. Suspension prevention monitoring and rapid response if an issue occurs.
In-Syte Access
160+ AI agents monitoring 300+ data points per account per week, rank shifts, competitor pricing, Buy Box loss, review sentiment, fee anomalies, ad deviations, and ASIN suppression, flagged and routed to the Pod before problems compound.
Reporting & Communication
Weekly account report every Monday. Monthly written brief. Quarterly business review. A weekly 30-minute strategy call with the senior Brand Manager. The client always knows who the team is, what happened, and what comes next.
How an Account Actually Runs Under Full Service.
Three people. One operating system. A weekly cadence built to catch problems before they cost real money.
The Pod
Every Full Service account is assigned a named Senior Brand Manager, Catalog Manager, and Advertising Manager. The client knows all three from day one. No Brand Manager carries more than nine accounts, that ceiling is published and enforced. At nine accounts, the Brand Manager has the bandwidth to know each brand's inventory cycles, seasonal patterns, margin structure, and competitive dynamics. At thirty, they have the bandwidth only to respond to alerts.
In-Syte
In-Syte is not a reporting dashboard. It is 160+ purpose-built AI agents running continuously on specific operational functions, inventory velocity, keyword rank shifts, competitor pricing, Buy Box loss, review sentiment, fee audit anomalies, ad performance deviations, and ASIN suppression. When an agent flags a conversion-rate decline, the Brand Manager does not spend three hours investigating: the agent has already identified the probable cause, pulled the data, referenced the SOP library, and surfaced the recommended response. The Brand Manager reviews, validates, decides.
The Weekly Rhythm
Monday: the weekly account report lands, advertising, catalog, operations, inventory, competitive signals. Tuesday: a 30-minute strategy call with the senior Brand Manager. Mid-week: In-Syte flags surface, the Pod responds. Throughout: agents run in real time. Monthly: a written brief on trailing performance and forward priorities. Quarterly: a full business review, performance, competitive context, and the next 90-day plan.
The First 90 Days
The engagement starts with what is broken, not what is possible. Cleanup and optimization. Advertising architecture rebuilt from scratch. Reporting baseline established. Reimbursement recovery audit filed. The first weekly report lands within two weeks. Most accounts stabilize within 60 days and begin compounding by month four. The 90-day initial term exists because that is how long it takes to demonstrate the return.
Who Runs This Pricing That Aligns Every Incentive.
1.0% to 3.5% of gross monthly volume. Sliding down as the account grows. Capped at $20,000 per channel per month. No ad-spend markup. No annual contract.
The pricing model is not a marketing decision. It is a structural one. When an account grows, TopRank Partners earns more. When it does not, the firm feels it in the same invoice cycle. There is no fee structure in which TopRank Partners profits from the brand's operational problems, no commission on advertising spend, no percentage of reimbursements, no DSP minimum, no creative surcharge bundled into the management fee.
The no-contract policy means the work has to earn its place every thirty days. Not hide behind a signature made six months ago when the pitch was fresh and the promises were loud. If the work is good, the account stays. If it needs a signed contract to stay, the work was not good enough.
The per-channel cap engages at $1.5M in monthly GMV. At $5M monthly GMV, the effective rate is 0.4%. Most providers cannot give you a ceiling because their fees have no ceiling.
How This Compares
On a brand doing $500K in monthly GMV with $50K in monthly advertising spend, the typical mid-market provider charges a $5K–$15K retainer plus 10–20% of ad spend plus 15–25% of reimbursement recoveries. Annual cost: $180,000–$260,000. TopRank Partners' fee on the same account at 3.0%: $180,000 annually, and that is the only number on the invoice.
The base retainer may be higher depending on catalog size, additional integration or reporting requirements, or custom workflows.
Named Clients. Real Numbers.
Verified metrics from brands running Amazon Full Service under the Pod model, with In-Syte coverage across every SKU.
Consumer Electronics / Telecom
One of the most operationally complex catalogs on Amazon, managed under a single Pod with In-Syte coverage across every SKU. Conversion rate moved from 7.5% to 12.9%; average selling price from $15.55 to $19.62.
Grocery / Amazon Fresh
A perishable grocery catalog on Amazon Fresh, run under the same Pod model and weekly cadence. Advertising rebuilt for efficiency, catalog and content aligned to Fresh requirements, and order volume scaled roughly tenfold.
Questions We Hear Before Every Engagement.
Your fee scales with my revenue. Does that mean the cost keeps growing?
It scales, but it also slides. 3.5% at $200K in monthly GMV drops to 2.5% at $700K, and caps at $20,000 at $1.5M-plus. On a $8M monthly account, the effective rate is 0.4%. Most providers charge a flat retainer plus commissions on advertising spend and reimbursement recoveries that grow with the account. TopRank Partners' cap means the fee stops growing exactly where theirs keeps running.
What happens if I am not happy after 90 days?
Thirty days' written notice ends the engagement. No early termination fee, no penalty, no drawn-out cancellation process. The 90-day initial term exists because the first 90 days require the heaviest investment, cleanup, advertising rebuild, reporting baseline, reimbursement recovery. After that, the work earns its place every month.
Why is there no charge on advertising spend?
Because charging a percentage of ad spend creates an incentive to spend more, regardless of whether the spend is efficient. TopRank Partners charges a percentage of top-line GMV. When advertising spend produces revenue, that revenue is in the top line; the fee captures the value through the GMV percentage. The savings flow to the brand.
Most providers take 20–25% of reimbursement recoveries. Why don't you?
For Full Service clients, reimbursement recovery rolls into the standard GMV percentage. The percentage fee applies to the higher top-line. No separate commission line. On a typical account recovering $40,000 annually, that is roughly $9,000 per year the brand keeps versus the industry standard.
What does the weekly report actually cover?
Every Monday: performance trends, advertising metrics, listing health, competitive signals, and prioritized action items. Not a dashboard screenshot, a written analysis of what happened, what was flagged, what was actioned, and what comes next. The format mirrors the market assessment delivered during the evaluation, so the level of depth does not change after signing.
Can I add Walmart later?
Yes. Brands running Full Service on Amazon can extend to Walmart Full Service at a 30% bundle discount. The Pod model and In-Syte infrastructure already exist, the second channel benefits from the pattern recognition built on the first.
See What a Senior Operator Would Find in Your Account.
A Marketplace Assessment is not a sales call. There is no PowerPoint deck full of promises and no pressure to sign before leaving the room. It is a senior operator's actual review of the account: Buy Box health, advertising efficiency, catalog gaps, and the specific revenue sitting on the table right now. The assessment identifies where the account sits today, which program fits that situation, and what the first 30 days look like. The deliverable is yours to keep and act on, whether or not TopRank Partners is ever engaged.
No contracts. No commitments. Just an honest look at where the account actually stands.