Service Programs
Seven Programs.
One Standard.
Most marketplace management companies sell one service at different price points and call it a program menu. The brand running $30M in Amazon revenue gets the same team structure as the brand launching its first five SKUs. That is a staffing model disguised as a service offering. TopRank Partners built seven separate programs because the right answer depends on where the account actually sits, not where the contract lands. Every program runs on In-Syte, every team operates under the same 9-account ceiling, and every engagement is month-to-month. The structure changes. The standard does not.
Real Work. Real Rank. Real Proof.
Built for Where Your Account Actually Sits.
The question is not whether TopRank Partners can help. The question is which entry point fits the account's actual situation right now. A brand doing $30M with a broken advertising structure needs a fundamentally different engagement than a brand launching its first catalog on Amazon. The programs below are ordered by depth of involvement. Find the description that matches where the account sits today.
Amazon Full Service
For accounts where advertising, catalog, inventory, and operations need to run as one system, not four disconnected workstreams managed by four different people. A dedicated Pod manages the full operation, including creative, with performance-based pricing that means TopRank Partners earns only when the brand earns. Built for brands doing $500K to $50M+ that need a senior team running the P&L, not a freelancer with a login.
Walmart Full Service
Walmart is not Amazon with a different logo. The algorithm, the content requirements, the fulfillment infrastructure, and the advertising platform each operate on fundamentally different rules. This program applies the same Pod depth and In-Syte coverage to Walmart Marketplace, with a team that manages Walmart Connect, WFS, and Walmart-specific content as native work, not as a side project bolted onto an Amazon operation.
The Marketplace Accelerator Program
Most brands with existing DTC traffic drive customers to their own site and leave Amazon's Brand Referral Bonus on the table. Amazon gives brands a ~10% credit on every externally driven sale. This program is engineered to capture that credit at scale. The external traffic we drive generates BRB credits that offset program costs, creating a growth channel that can pay for itself.
Advisory
The in-house team handles execution, but the strategic layer is missing: no one is questioning the advertising structure against margin data daily, catching catalog drift before it costs real money, or watching the competitive landscape with the depth the account requires. TopRank Partners provides the strategic brain and In-Syte access for monitoring while the client's team keeps executing. Available for Amazon, Walmart, or both.
Amazon Launchpad
Launching on Amazon without senior marketplace experience burns months and budget on mistakes that are entirely preventable. This 90-day sprint puts a full Pod on the account from day one: account setup, listing optimization, initial advertising structure, and a launch strategy built to reach profitability, not just visibility. The 7.5% revenue share means TopRank Partners earns more only when the launch actually succeeds.
Creative Services
Most marketplace creative is either overpriced at $3,000 to $5,000 per listing or invisible, buried in the management fee where it cannot be evaluated or challenged. Photography, video, A+ Content, and Brand Stores, produced in-house with AI-blended workflows that keep quality high and turnaround fast. Billed separately from management on its own rate card, because creative spend should be visible and negotiable.
One Entry Point.
Multiple Paths Forward.
The right starting point is rarely the final arrangement. Brands grow, teams change, channels expand. The program architecture is built so each entry point connects to a natural next step, without requiring a new contract, a new onboarding, or a conversation that feels like an upsell.
Advisory to Full Service
Start with Advisory when the in-house team handles execution but needs senior-level strategic direction. Graduate to Full Service when the gap between the recommendation and the bandwidth to execute becomes obvious. The Advisory relationship means the transition to Full Service starts with a Pod that already knows the account, not a cold onboarding.
Launchpad to Full Service
Amazon Launchpad is a 90-day sprint that gets the account to profitability. Once the launch proves out, the transition to Full Service is a natural next step: same team, same In-Syte coverage, new engagement structure built for long-term growth instead of launch velocity.
Amazon and Walmart (30% Multi-Channel Discount)
Brands running Full Service on Amazon can extend to Walmart Full Service at a 30% bundle discount. The Pod model and In-Syte infrastructure already exist. The second channel benefits from the pattern recognition built on the first. Same applies in reverse for brands starting on Walmart.
The Marketplace Accelerator Program and Full Service
The Marketplace Accelerator Program pairs naturally with Full Service. External traffic driven through the Accelerator feeds directly into the organic rank and sales velocity the Pod is managing on-platform. BRB credits offset the Accelerator cost. The two programs compound because they operate on the same account data through In-Syte.
Creative Services (Standalone or Complement)
Creative Services operates on its own rate card, billed separately from any managed program. Use it standalone for a listing refresh or alongside any managed engagement for ongoing creative support. Separate billing means the creative scope is always visible and always negotiable.
The Fee Structure That Keeps Us Honest.
1.0% to 3.5% of gross monthly volume, sliding down as GMV rises, capped at $20,000 per month per channel. No markup on advertising spend. The ad-spend line on the invoice is the ad-spend line on the platform. No annual contracts: 90-day initial term for Full Service, then month-to-month.
The pricing model is not a marketing decision. It is a structural one. A firm that charges a flat retainer and locks the client into an annual contract has no economic reason to prioritize account performance over account retention. The incentive is to keep the client comfortable enough not to leave, not to push the account hard enough to grow.
Performance-based pricing reverses that math. When the account grows, TopRank Partners earns more. When it does not, the firm feels it in the same invoice cycle. The no-contract policy means the work has to earn its place every thirty days, not hide behind a signature made six months ago when the pitch was fresh and the promises were loud.
Creative Services is billed separately on its own rate card. This is deliberate: bundling creative into the management fee makes it invisible and unchallengeable. Separate billing means the client sees exactly what creative costs, can negotiate scope independently, and never subsidizes creative work they did not request.
Performance-Aligned
TopRank Partners earns more only when the brand earns more. No flat retainer decoupled from results.
No Ad-Spend Markup
The advertising budget goes to the platform. TopRank Partners does not take a percentage of ad spend, which removes the incentive to overspend.
No Annual Contracts
90-day initial term for Full Service. Month-to-month after that. Every other program is month-to-month from day one.
Creative Billed Separately
The creative rate card is its own line item. Transparency, not bundled opacity.
Not Sure Which Program Fits?
A Marketplace Assessment is not a sales call. There is no PowerPoint deck full of promises and no pressure to sign before leaving the room. It is a senior operator's actual review of the account: Buy Box health, advertising efficiency, catalog gaps, and the specific revenue sitting on the table right now. The assessment identifies where the account sits today, which program fits that situation, and what the first 30 days look like under that program. The deliverable is yours to keep and act on, whether or not TopRank Partners is ever engaged.
No contracts. No commitments. Just an honest look at where the account actually stands.
Price Points
structure